Only 5% of National Lottery winners said they would give up work after landing a major windfall, while a Ferrari is the luxury car of choice for those who hit the jackpot, a new survey of winners spending habits shows.
The survey also reveals that 30% of winners would hire country musician Garth Brooks to perform at their celebration party ahead of Irish favourites rock band U2 (17.5%) and country music star Daniel O’Donnell (17.5%).
Based on winners’ data from 2016 across the main game formats1, the survey paints an interesting profile of those lucky enough to enter the legendary winners’ room at the National Lottery headquarters.
The new winner profile data shows that almost seven in ten winners in 2016 were male, while seven in ten were aged 45 years or more. 55% said they coveted the financial security their win would bring them, while only 5% admitted that they would give up work.
42% of the winners said that their winning ticket was a result of a quick pick, while 37.5% picked birthday dates.
Winners divulged spending plans to help them celebrate their newly found fortune.
- The dream car purchase for 32.5% of Lottery winners in 2016 was a Ferrari (32.5%), ahead of a Mercedes (27.5) and an Audi (15%).
- 40% of winners surveyed stated that their first big splash would be a new house, while 27.5% of winners said that their first purchase would be their dream car.
- 35% of winners said a walk in wardrobe would be their first extravagant new feature if they stayed in their home, ahead of a hot tub (25%) and electric gates (15%)
The survey shows the way National Lottery players check their tickets is also changing, with almost two thirds of winners (62.5%) confirming that they checked their winning tickets on the National Lottery App or online at Lottery.ie.
So far this year 23 lucky National Lottery players have won over €108 million in prizes across all National Lottery games. The biggest prize pay-out was the €88.5 million EuroMillions Jackpot won by a Dublin work syndicate. The largest Lotto jackpot win was €12.8 million. The winning ticket was sold in SuperValu in Knocklyon, Dublin 16.
Since its foundation in 1987 the National Lottery has raised over €5 billion for Good Causes, making a significant difference to communities, projects and individuals all over Ireland.
Commenting on the winner profile and forthcoming Lotto jackpot this weekend National Lottery Chief Executive, Dermot Griffin said: ”For National Lottery players, a visit to the National Lottery Winners’ Room is a life-changing event. Everybody dreams of winning that big jackpot so when it finally does happens, they already have an idea of how they will spend their new found fortune. With the Lotto jackpot set to reach an estimated €7 million this weekend, I look forward to welcoming many more winners in the near future.”
1Profile based on winners’ data across flagship game formats including Lotto, EuroMillions and DailyMillion claiming prizes of €100,000+